Ader Error’s SS18 Marketing campaign Is a Nod to Millennial Selfie Culture



Ader Mistake offers its Spring/Summer time 2018 marketing campaign which is reflective of millennials’ obsession with getting selfies. Just last thirty day period, the Koran label unveiled its Spring/Summer 2018 Vacation resort lookbook which was crammed with vibrant, heat climate items. In the campaign dubbed “Take A Selfie,” types are styled in stylish streetwear offerings whilst snapping photographs of themselves.

Staples in the vary include things like a extensive, khaki parka styled with crimson equipment and a mild blue two-piece fit worn with sneakers. The seems throughout the whole campaign give off grungy, classic-motivated vibes. The streetwear roots of the brand shine by way of in the form of lively oversized tees and sweaters which pair very well with denim.

You can now head over to Ader Error’s formal website to order the collection.

For far more from the model, take a glimpse at the just lately produced Maison Kitsuné x Ader Error collaboration.



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Ader Error’s SS18 Marketing campaign Is a Nod to Millennial Selfie Culture

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